A stable, safe home holds enormous possibilities for a low-income family striving to create a more stable future. Too often, the families we serve are just one crisis away from becoming homeless. And, like other low-income families, they need more than housing to overcome the barriers to success. They also need services where they live. Phoenix Family provides those critical on-site services. Phoenix Family serves more than 5,000 people on any given day. We are one of only a few organizations that provide services to all low- and moderate-income populations. We serve families, seniors, and people with special needs with a full spectrum of supportive services and programs to help them learn skills and gain perspectives that make dreams of stability and hope a reality.
What new functionality we are looking for
Ideally, We would like to see a website that more clearly demonstrates what we do through integrated branding. We would like for our partners, donors and sponsors to be able to easily understand our mission, read stories about families we have helped, see images of current, past and upcoming projects of all kinds. In addition, we would like to optimize our website for search engines, integrate a blog that can be easily updated and shared, and create landing pages. We would also like to be able to recognize our sponsors and funders in unique ways. This will help us leverage increased financial support and donor engagement.
In addition, we have a strong Facebook following and are building LinkedIn and Twitter presences and would like our website to utilize those platforms as well as to easily add content to them.
How the new functionality will help
While Phoenix Family is a large organization in the number of people we serve daily, we are relatively unknown within our own community. Changing these things are just part of the plan for increasing community knowledge, but I think that they're critical. I think that donors (especially online donors) make judgements about a nonprofit based on how pulled together their online presence is and I think there are several areas where we could use help in that. Integrating a blog is critical to making our website relevant and updated as well as allow us to share the stories of who we help. It will also allow us to decentralize the work, allowing for more regular and rapid updates.
How our organization will use the technology
Who will use the technology
12 Messages from Supporters
Our Mission to empower people living in low-income housing communities with the on-site support they need to gain stability and achieve self-sufficiency.
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